Soraya Gomez Crawford is a New York based creative consultant and stylist dedicated to clear concise brand communication through visual presentation and experiences.

In 1995, Soraya began her career in fashion doing freelance visual merchandising and display for Emanuel, Calvin Klein, Donna Karan and Giorgio Armani. In 1996, she joined Calvin Klein, Inc. as part of the visual team that set the standards for the brand. Soraya rose to the position of Director of Special Events responsible for the conception, development and production of targeted environments for all Calvin Klein lifestyle brands.

In 2005, Soraya began a consultancy. Clarity Works was founded to apply her knowledge and skills to wider audience. In addition to visual merchandising and display, and special events projects for corporations such as Calvin Klein, Vera Wang, Via Spiga and NewBark, Soraya expanded to interior decoration and image consulting for individual clients. In 2012, Soraya became a certified Feng Shui consultant after completing a three year BTB Feng Shui Master Training program in New York City.